BULLETINS

Durden Outdoor offers a variety of outdoor media to help clients reach their ideal demographic. Bulletins are the largest, most impactful standard-size form of outdoor media. Located on highly visible locations, such as expressways and primary arteries, they offer advertisers exposure from heavy traffic patterns. Bulletins afford great visibility due not only to their size, but because they allow creative customizing through extensions and embellishments.

Buying Bulletin Billboards

Bulletins are customarily sold on a 12-month basis. Shorter-term bulletins are available at a premium. Rotary bulletins are moved to different, pre-approved locations periodically to give broad market coverage. Permanent bulletins afford dominant coverage of high traffic at fixed locations; advertising remains at a location throughout the contract duration. Bulletins are also used for directional or selected geo-demographic coverage purposes.

BULLETIN SHOWING OPTIONS

Permanent

Stay in a fixed location for an extended period of time. By remaining in one spot, these signs ensure repeat exposure to your target market. Contract terms for a permanent bulletin are usually 12-24 months.

Rotary

Rotary bulletins are moved to different, pre-approved locations every 60 to 90 days to give broad market coverage.

Artwork

Less is more, much more when using outdoor advertising to communicate a message. The most effective designs focus on a single idea. An advertiser should consider the most important product benefit to communicate and express that message to consumers.

Production

Production normally requires two weeks from receipt of finished approved art.

Extensions

Extensions are a fun way to attract attention to your board. They can extend up to 5 feet above the bulletin and two feet on the side. Extensions can be flat or 3D.

Board Washing

If your billboard looks bad, we look bad. Over time a great deal of dirt and grime can accumulate on your boomin’ billboard. In an effort to save our clients money and keep their image squeaky clean, Durden Outdoor offers one complimentary board washing per year to all of our bulletin clients. Who loves ya baby?!