As a leading Medical career training school in Alabama, Fortis College sought out a way to inform the locals of their programs in Electrical Trades. HVAC- R Trades, Medical Assisting, Medical Office Administration, and Pharmacy Technology.
In 2009, Fortis College began marketing their programs through Durden Outdoor Displays. First, Fortis started using Durden’s four week rotary billboards promoting Medical Assisting and Pharmacy Technician Programs.
“98% of people that come in because of billboards enroll and start. We were highly surprised at this statistic! The dact that we can have several different messages rotate every month is great for us,” says Patrick Donivan, Fortis College School Director.
Since then, Fortis College in Dothan, Alabama has simultaneously used Durdens directional billboards, Durden digital billboard network, and four week rotary billboards. They have seen a significant increase in their enrollment of the following programs:
- HVAC-R Program
- Medical Assisting
- Pharmacy Tech
Fortis College has been working closely with our Creative Team and has been utilizing their award winning in-house design services. The Fortis Campaign has stayed clean and consistent because of the Creative Departments desire to make a cohesive statement for the client.
“In Jan 2012, Fortis will be adding CDL Training — and a RN Program will be forming later on down the road,” says Ben Cole, Admissions Director.
Durden will be able to help promote these newest aditions to the Fortis Family with the help of our large selection of print posters & bulletin billboard spaces. Durden’s Digital Network , alone, has 13 Displays in 3 Cities (Dothan, Enterprise, Eufaula) that reaches over 600,000 cars daily.
If you would like to see your company grow, like Fortis has, please contact one of our sales reps today. They will be able to get you on the right track when it comes to outdoor advertising & we can start making you FAMOUS!
This year has been a fantastic one here at Durden Outdoor thanks to all of our special clients that allow us to promote them all year long! The Spirit of Christmas takes place in many different environments. Some folks spend their Christmas’s in a white winter wonderland, and other spend it on the crystal white beaches of Gulf Shores by the bay in the sun. Some even spend it on the fairway traveling to Atlanta, perhaps detained by angry weather. Here in the Tri-state Area, we’ve been having a hot & humid Holiday Season. But that is the Joy of Christmas, that despite the rainy weather, we know that there is a reason for this special season. We celebrate with an attitude of giving and cheer.
My fondest memories are visiting with my Uncle Lamar Murray, and watching the choir at our church sing Silver Bells, Jingle Bells, & Carol of the Bells. On a good night, my great grandfather would tune in to the only clear channel he had on the ancient radio he kept in his living room and we’d listen to Silent Night, Joy to the World & Do You Hear What I Hear.
The new year is coming, and if you’d like to promote with us, please email sales@durdenoutdoor.com.
We hope you have a very Merry Christmas & A Famous New Year!
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