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Enterprise State Community College featured as Advertiser of the Week

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escc-bulletin Each week Durden Outdoor Displays, Inc. highlights the valuable services of our advertisers. The advertiser of this week is Enterprise State Community College, home of #WeevilNation. Enterprise State Community College is based out of Enterprise, AL. However, they have campuses all across the great state of Alabama to include Albertville, Andalusia, Decatur, Fort Rucker, Mobile, Ozark, and Online as well. ESCC’s mission is to serve students and communities by providing educational opportunities that enhance the quality of life and promote economic development. Enterprise State Community College is well known for their excellence in academics as well as their Alabama Aviation Center campuses. The Aviation Technical Training Centers at ESCC afford students the opportunity to major in different aviation maintenance programs. Enterprise State Community College partnered with Durden Outdoor Displays, Inc. to help promote their Enterprise, AL Campus as well as their Alabama Aviation Center Campus in Ozark, AL. Since the Boll Weevil is ESCC’s mascot, their marketing department came up with a unique hash tag of “#WeevilNation” to keep up with the latest news from ESCC. Students are encouraged to use #WeevilNation when posting photos or updates relating to Enterprise State Community College on social media sites such as Pinterest, Twitter and Instagram. This allows students as well as the public to easily find what is going on in relation to ESCC by simply searching #WeevilNation on these sites. ESCC utilizes Digital Displays, Bulletins and 4 WK Rotary Boards throughout Coffee, Dale, and Geneva County to get the word out about #WeevilNation. To tie in the entire campaign, Durden Outdoor Displays, Inc. designed a Banner Stand for their Trade Shows and events throughout the year. Enterprise State Community College has done a great job by keeping their advertising campaign consistent. Sticking with #WeevilNation allows for effective and efficient long term branding. “Working with Durden helps make it easy to get our message out. They’re always professional, creative, and have a wide coverage area in the Wiregrass.” – Deidre Frith, Director of Marketing and Media Relations. If you would like to be made FAMOUS like Enterprise State Community College, Contact Us today!

Happy Thanksgiving from the FAMOUS Makers!

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thanksgiving-pumpkin As Thanksgiving is upon us, we each take time to reflect on the countless blessings that we have been graciously afforded. We, at Durden Outdoor, are thankful for the many clients who believe in us and believe in Outdoor. If it were not for our customers who allow the execution of our creative ideas, we would be just another Outdoor Company. We are also thankful for the TEAM that we have. Each and everyone of our FAMOUS Makers play an important role at Durden Outdoor and we could not ask for a better TEAM. From our family to yours, we hope you have a Happy and Safe Thanksgiving!

Home Mortgage of America | Dothan chosen as Advertiser of the Week

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hma-bestof-wiregrass_0Each week, Durden Outdoor Displays highlights the valuable services of our advertisers. The advertiser of this week is Home Mortgage of America – Dothan Branch. In an ever-changing market, choosing the right mortgage company to handle your financing is very important.  Located in over 20 cities across 5 states, Home Mortgage of America (HMA) has become a household name. Its sole purpose, since 1978, has been residential mortgage loans. Home Mortgage of America – Dothan was chosen by the public as Dothan Eagle’s Best of the Wiregrass 2012. Their office is located at 3230 Ross Clark Circle, near Verizon Wireless and Tropical Smoothie. They are set apart from other loan offices because everything is done in-house, meaning that the file does not go to the National Office to be checked. Known as the home of the 10-Day closing, Home Mortgage America – Dothan is experience you can trust. After purchasing 500+ spots on 3 digital billboards rotating in the Durden Digital Network, HMA saw an immediate response. The first creative artwork was to celebrate winning the Best of the Wiregrass. The 2nd creative artwork was to communicate the experience in home loans that Home Mortgage America has acquired. With original Durden artwork and an in-house photoshoot, the Durden Creative Team was able to make HMA – Dothan FAMOUS!
“We have gotten a great response from the digital billboard. Thanks so much for you hard work on it. It looks great!” says Gena Johnson, Branch Manager.
There are multiple rotary digital packages available, like HMA’s. Please contact our sales team today to see which package is best for you. We look forward to making you FAMOUS! hma-experience_0

On the Road Again

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roadmartRoad Mart has been serving the Wiregrass since 1974. They are a family owned tire and automotive service center serving Troy, Ozark, Dothan, Enterprise, and Marianna. Road Mart offers multiple brands of tires and sizes, such as: Akuret Akuret-Commercial Akuret-Industrial BF Goodrich Bridgestone Bridgestone-Commercial Dayton Del-Nat-LG Del-Nat-Trailer Firestone Firestone-Commercial Firestone-Farm Fuzion   Galaxy-Industrial Goodyear Long March-Commercial Maxxis Michelin Michelin-Commercial Nexen Primewell Primex Sumitomo Toyo Toyo-Commercial Road Mart is currently advertising with us using rotary posters and bulletins to show off their multiple locations. Rotary Posters are purchased in increments called showings. Poster showings provide a broad, simultaneous market reach that can achieve instant market saturation and high frequency where your customers live, work, and play. Posters are extremely powerful for launching new product campaigns, time sensitive promotions, seasonal and special events. Bulletins are the largest, most impaction standard-size form of outdoor media. Located on highly visible locations, such as expressways and primary arteries, they offer advertisers exposure from heavy traffic patterns. Bulletins afford great visibility due not only to their size, but because they allow creative customizing through extensions and embellishments. If you would like to make your company FAMOUS, we are the right billboard company for you. Durden Outdoor Displays has been designing awesome billboards for Wiregrass business owners since 1968. Contact us today to start making your business famous.

Vinson Plumbing and Electric Billboard Campaign

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Vinson Plumbing and Electric has been in business for decades serving Dothan, Alabama with high quality service work.  Vinson has made some big changes to their marketing campaign on both the plumbing and electric front to better establish brand identity with home owners rather than local contractors.  For months Durden Outdoor has been displaying a combination of both digital billboards and 4 Week Rotary Posters in the Dothan market to boost Vinson Plumbing and Electric brand awareness.  Vinson has commented on how well outdoor advertising has been to their business and has continued with a new campaign. Nearing the end of a 3 month campaign the Vinson “Make The Switch” 4 Week Rotary posters have been located in a number of locations around Dothan.  Rotary posters are billboards that change locations every 4 weeks.  For a better explanation on the 4 Week Rotary Posters CLICK HERE.

Quickest Way To Florida Beaches Message

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The City of Enterprise choose a billboard design directing beach bound traffic to the fastest way to Florida beaches right through Enterprise, Alabama.  Every year millions of people from northern states make their way to Florida for fun in the sun through Georgia, Alabama, and Mississippi.  The large amount of transient traffic opens up opportunity for creative marketers to capture new customers.  The goal is to give those traveling to Florida beaches a reason to stop in your business and ultimately spend money. The City of Enterprise took a proactive approach to direct traffic though the city increasing opportunity to convert traffic to sales.

Many businesses selling goods and/or services can benefit from targeting advertising on billboards.  Contact Durden Outdoor today for more details.

Some of the Florida destinations people are traveling to include Panama City Beach, Destin, Fort Walton Beach, Port Saint Joe, Orlando, Tampa, Daytona Beach, and Miami.  This is only a sample of places people are headed.  The point is you are targeting a large population of people headed south.

Dothan Magazine Ad for Durden Outdoor

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The creative team at Durden Outdoor recently completed a new double truck ad for Dothan Magazine.  A double truck ad is a two page ad where the pages are facing each other.  A double truck ad allows for a lot of space to display your marketing message.  The new Durden ad features the FAMOUS tagline meaning Durden Outdoor is in the business of making other companies FAMOUS.  The effects done to the word FAMOUS were completed using Photoshop layer styles and 3D effects. Durden Outdoor utilizes high quality graphic design tools including CorelDRAW, Adobe Photoshop, and Illustrator to create effective marketing messages.

Keep in mind, part of the deal when starting a marketing campaign at Durden Outdoor is having our award winning creative team design an effective billboard design for your business.  The Durden crreative team treats each company differently based on goods and/or services offered to ensure you have the best possible marketing message posted.  Contact us today to see what the Durden Outdoor creative team can do for your business.

Beach Bound Traffic Through Dothan, AL

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Spring break and summer vacationing people make the trip to Panama City Beach, Florida where they spend millions of dollars. stimulating the Florida economy. Getting the travelers to stop at your business to spend money should be part of your business plan here in the Dothan, Alabama area.  Thousands of people  travel to Panama City Beach by way of Dothan, AL and other cities along US Highway 231. Local businesses who take advantage  of the additional beach traffic can add a new revenue stream to their business.  Some business owners take it for granted assuming those traveling through the area know how to find their business and/or services.  Simply put how are potential customers supposed to know what you offer and how to find you if you do not advertise. Not to mention motive them to want to spend money.  Often times people on vacation have spending on their mind.  Prepare your business to take advantage and capitalize on the opportunity.

Billboard advertising along Hwy 231 produces positive results for hotels, gas stations, and restaurants.  It should be pointed out many other business types can benefit from people passing through the Dothan area on vacation.  Families traveling may look for a hotel, but they may also look for other things to go do while staying the night in Dothan, AL. What is your plan to get these people into your place of business?  Durden Outdoor can assist in your marketing effort to capitalize on this potential business opportunity. Read more →

Vegetation Control Maintance

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Vegetation Control Services are provided at all Durden Billboard locations.  The Durden Outdoor crew works continuously to make sure no trees or other vegetation are blocking your billboard. This service is provided as part of the Durden package.  We believe that a well maintained site will help keep focus on the advertisement and not on the surrounding vegetation.

Be sure to contact the Durden Outdoor staff if you have any questions or concerns.

Billboards Available by Zipcode

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Durden Outdoor’s vast outdoor advertising network covers many counties in South Alabama with prime billboard locations. The Durden Outdoor network is not limited to standard billboards.  The Durden Digital Network is in high demand around Dothan, Enterprise, and Eufaula, Alabama. Billboards are an effective means of advertising for just about every business model.  Every second of the day people in are spending money for some type of goods or services.  Billboards help keep your name in front of potential customers as they make their purchase decisions. The Durden Marketing Team will be happy to sit down and assist in designing an effective marketing plan.  Below is a list of zip codes with available billboards.

36301  36302  36303  36305 36343  36320  36312  36376 36352  36345  36319  36350 36360  36362  36322  36375 36344  36330  36311  36317 36310  36373  36353  36323 36351  36340  36318  36316 36252  36010  36079  36081 36005  36048  36016  36017 36027  36089  36467 36477

If you are searching for a billboards by zip code in Alabama and do not find the desired zip code please contact us and we will advise you of available billboards in the area. Please keep in mind the Durden Digital Network is constantly expanding adding new digital billboards in new markets.