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Durden Outdoor Announced as Official Sponsor of 2014 Pepsi Gulf Coast Jam

bannerThe 2014 Pepsi Gulf Coast Jam (PGCJ) is a three-day country music festival that will be held on August 29th, 30th, and 31st in Panama City Beach (PCB), Florida.  This three day event will be packed full of musical talent. The Music Festival is launching its second annual festival with a bang, and Durden Outdoor is a proud sponsor again! In its inaugural year, Pepsi Gulf Coast Jam attracted thousands of country fans from all over the United States and beyond with a lineup that included Toby Keith, Brantley Gilbert, Trace Adkins and many more. Executive Producer of Pepsi Gulf Coast Jam, Rendy Lovelady, is expecting 2014 ticket sales to far exceed the attendance that the festival drew in 2013. With the help of Durden, they were able to reach locals and Florida beach travelers in the following Alabama markets:  Dothan, Eufaula, Geneva, Enterprise, Ozark, Headland, Abbeville, Troy, Brundidge. Blake-Shelton Carrie-Underwood Dierks-Bentley PGCJ is utilizing multiple of Durden Outdoor’s billboard mediums (Rotary Posters, Digital Network, & Static Bulletins) to advertise their headlining acts that will be performing Labor Day weekend in PCB. Country music’s superstars Blake Shelton, Carrie Underwood and Dierks Bentley are this year’s headlining acts. Carrie is set to headline Friday, August 29th, while Dierks headlines Saturday, August 30th, and Blake closes out the festival, headlining Sunday, August 31st! What should you expect at Pepsi Gulf Coast Jam? During the day, find yourself with white “sugar” sand beneath your toes and ocean waves washing up on the shore at our beach stage located at the M.B. Miller County Pier (12213 Front Beach Road). As the sun begins to set, shuttle over to Frank Brown Park (16200 Panama City Beach Parkway) and JAM out to our star studded headline stage late into the night. Once you’ve had far too much fun for one day catch some shut-eye in your beachfront condo or hotel. Multiple condos in Panama City Beach are providing various packages that include room rates & passes to the Music Festival. Want to stay up to date on what’s happening at Pepsi Gulf Coast Jam? An app is now available for download on all iPhone and Android mobile phones through the app store. The app is a great resource for deals, info, schedules, and photos. For more information about Pepsi Gulf Coast Jam’s lineup, VIP & General Admission Tickets, lodging partners, directions, partnership opportunities, parking, and vendors, please visit www.gulfcoastjam.com. Pepsi Gulf Coast Jam is a production of PCB Entertainment, LLC. If you are interested in utilizing out-of-home media to promote your next event in South Alabama please contact our sales team. We can help you reach over 1 million cars (daily) about your upcoming local or long distance event. Click here to email the Durden Sales Team.

Willie Nelson LIVE tonight!

AEG LIVE Durden Outdoor is excited to have partnered with AEG Entertainment to promote the one and only Willie Nelson & Family in the Durden Digital Network! AEG Entertainment came to us looking for a digital billboard blitz in the Dothan market to let the wiregrass area know that the country music legend is coming to town. You can see Willie LIVE tonight at the Dothan Civic Center! Limited tickets are still available and may be purchased at the Dothan Civic Center box office.

Toadlick Christmas Ticket Sale

toadlick-christmas Season’s Greetings!!! Christmas is right around the corner and you are probably scrambling to find the right gift for that special someone, your best friend, your teenager, or even yourself. Well, there is no need to look any further. Toadlick Music Festival has tickets on sale for $89 until the end of December. On January 1st, the price will increase to $99, so ask for the gift of experience this Christmas (Yule, Kwanzaa, Saint Nicholas day, Las Posadas, or Hanukkah). You can see The Band Perry, Merle Haggard, Billy Currington, Aaron Lewis, Gary Allan, Clay Walker, Joe Nichols, Colt Ford, Jana Kramer, Brett Eldredge, Chase Rice, Gloriana, & more on April 24-26, 2014 at the National Peanut Festival Fairgrounds in Dothan, Alabama. Camping Passes & Toadally Important People (T.I.P) Passes are also available for the Holidays. You can get yours today by visiting toadlick.com for more details. And did we mention that 10% of all December ticket sales will be donated to the Wiregrass Area United Way Food Bank? That’s right; you can give back to your community while giving a gift to yourself. We hope you have a toadally awesome holiday!

Shanna Peoples Missing from Geneva, AL

shannapeoples-missingThe Geneva Police Department, Geneva County Sheriff’s Department, the Alabama Bureau of Investigation, and the Federal Bureau of Investigation are conducting an active investigation into the disappearance of Shanna Genelle Peoples. As you will remember Shanna went missing on Thursday, September 8, 2011, around 3:30 pm.  Shanna was last seen in the area of 303 North Morris Street, in Geneva, Alabama.  Although it is unclear of the clothing that Shanna was wearing, it is believed that she was wearing blue denim Capri pants and a green tank top.  Shanna has a limited mental capacity, and investigators are not sure if she was the victim of an accident or if she was harmed by someone. Shanna was known to walk and ride her bicycle in the community.  She loved McDonalds and soft drinks and would often ride or walk to either Magnolia Market located on Magnolia Avenue in Geneva or C & M Grocery located on Maple Avenue in Geneva. Geneva is a cohesive and caring community and we know that everyone wants to bring Shanna home.  She is a beloved member of this community and we are asking the citizens of Geneva and the surrounding communities to join us in the effort to bring Shanna home.  Investigators believe that success in this case will come from a joint effort between the citizens in the community and the law enforcement agencies involved in the investigation.  Investigators would also like to thank the public for the information they have provide thus far, and encourage them to continue providing leads and information.  Investigators in the case believe that they are individuals who have information regarding Shanna’s disappearance, and these individuals are strongly encouraged to report that information no matter how small they believe it is.  Please allow the investigators to determine how important or relevant the information may be. This case has been, is, and will remain a priority for local, county, state, and federal law enforcement.  The investigators remain hopeful for a successful conclusion.

Durden Outdoor Welcomes ACOM Students & Families

Alabama College of Osteopathic MedicineDurden Outdoor Displays, Inc. is proud to Welcome ACOM Students and Families to Dothan, AL! We are excited that Dothan is the home of ACOM and cannot wait to see the growth that it brings to the medical industry and community. ACOM is the first osteopathic college in Alabama and 1 of 34 in the nation. Open house will be held today, July 29th, and classes will begin on August 5th.

DIGITAL BILLBOARD NETWORK IN ENTERPRISE, AL

Enterprise Alabama Digtial Network Enterprise-DigtialNetwork_MapDigital Billboards have brought Out-of-Home advertising to a whole new level. Digital technology allows you to display multiple messages. Plus, with messages that are easily changed, you can display different ads on specific days as well as at different times of the day, making your message not only relevant but timely. With the latest eye-catching LED technology and multiple locations, Durden Outdoor is proud to introduce our NEW DIGITAL NETWORK to the Enterprise area. With seven different locations, more than 180,000 vehicles passing them daily and the ability to rotate to different locations every four weeks, the Durden Digital Network is the only network of it’s kind in the Enterprise Market. The Displays in the Enterprise Digital Family are listed below:
  • Ft Rucker – located at the Enterprise/Fort Rucker Gate, this display catches traffic heading west on Rucker BLVD. More than 16,000 vehicles pass this location daily and they are coming from the military base of Fort Rucker which has one of the highest hourly-rate wages in the state.
  • Cube – “The Cube” is located on the corner of Hwy 84 and the Enterprise Bypass (Boll Weevil Circle). It has a captured audience at this intersection and sees more than 42,000 cars a day pass by!!! People traveling to Dothan from Enterprise and back are likely to see this highly visible display.
  • Hwy 27S RHR – Hwy 27 South is part of a two-sided display located at the Publix shopping center in Enterprise. With more than 38,000 vehicles passing by here daily, your message is sure to be seen when you’re on either side of this prime location.
  • Hwy 27N LHR – Hwy 27 North is the other side of the two-sided display located at the Publix shopping center in Enterprise. Again, with more than 38,000 vehicles passing by here daily, your message is sure to be seen when you’re on either side of this prime location. This side catches anyone heading towards Mellow Mushroom, Lowes and Highway 167 to Troy.
  • *NEW* Hwy 167 S – Hwy 167 South is one of our newest family members and sits on the corner of Hwy 167 and the Boll Weevil Circle, located near ESCC. Nearly 16,000 cars daily pass by this location and that number is sure to increase with the growth going on on that side of town.
  • *NEW*  Hwy 167 N – Hwy 167 North is also one of our newest additions to the Enterprise Digital family. Located on the Boll Weevil Circle and Hwy 167 North across from Lowes, this location is perfect for targeting traffic headed to Troy and the high school.
  • *NEW*  HWY 27S – This location is the third of three new locations Durden Outdoor has added to the Enterprise Digital Network. Located at the intersection of Boll Weevil Circle and Hwy 27 on the Southwest side of town, this display has a traffic count of more than 10,000 vehicles daily. With the growth that is occurring on this side of town, this location is soon to be a prime spot for your message to be seen.
Durden Outdoor Displays is the only electronic, Outdoor-sign vendor able to accommodate an audience in the Wiregrass area with a network of unavoidable LED billboards – with many new electronic LED billboards going live in the coming months! Our current Network covering the Wiregrass consists of more than 20 digital billboards scattered throughout Dothan, Enterprise, Ozark and Eufaula and offers local advertisers multiple opportunities to get their brands up in lights!

Durden Designs 3D Billboard for Local Bankruptcy Firm

mydebtWhitaker Marketing came to Durden Outdoor with the idea of collaborating to promote their client Espy, Metcalf & Espy, P.C.   Known as Dothan’s bankruptcy lawyers, EMEPC, have more than 60 years combined in bankruptcy law, and have helped thousands of individuals and families escape or decrease crushing debt burdens. The design process of Espy, Metcalf & Espy began with several creative meetings researching the topic, defining the direction, and strategizing about the possibilities. This is when the “Ball & Chain” concept emerged from our creative minds and leapt onto the dry erase board. The expression “ball and chain” refers back to the actual ball and chain, which was a heavy metal ball secured to a prisoner’s leg by means of a chain and manacle. The ball and chain was in use in both Britain and the USA by the early 19th century (and possibly much earlier.) The earliest citation in print is from The Times, January 1819. Now, it is used as a slang term for a burden that you must carry around with you. In our design the “Ball and Chain” is a metaphor for how debt can be a burden and weigh you down. With the design sketched out, Durden’s Creative department began designing and revising the billboard. After a few ideas were mapped out the initial design was presented to the client for review. Once the concept was given a go-ahead the 3D idea developed while meeting with Durden’s production department. Excitement had sprung with this new 3D idea between all three entities! The artwork was approved and the agency decided to creatively spend their client’s ad budget on (1) stationary bulletin strategically located on Main Street in Dothan, Alabama [across from Wiregrass Church.] To add frequency and coverage to this “MY DEBT” ad campaign, they also included a digital rotary showing on our Durden Digital Network. The team at Durden then began engineering and building the 20 foot 3D Chain and Cuff to fit on the billboard. You can see how we made it by clicking HERE. Shortly after it was installed Sharon Whitaker, President of Whitaker Marketing, notified us that the client had already received a lot of positive feed back from their 3D billboard. Creating the RIGHT IDEA for the RIGHT CLIENT equals “FAMOUS” every time.   Durden Outdoor was beyond ecstatic about developing and producing this billboard campaign for Whitaker Marketing and  Espy, Metcalf & Espy, P.C.’s Bankruptcy Practice. To find out how to add a 3D PROP BILLBOARD to your next marketing campaign, contact one of the FAMOUS MAKERS at DURDEN OUTDOOR today at sales@durdenoutdoor.com.

Extra Large Jason Aldean Teaser | Answer Billboard gets huge response for a local Wrangler retailer

Jason Aldean TEASER_ANSWER Billboard The power of one billboard can be huge if the message is right.  Durden Outdoor teamed up with local Wrangler retailer THE BARN for this awesome TEASER | ANSWER board. THE GOAL:  The client wanted to let locals & through traffic know that they are the BOOT & JEAN Capital of Alabama. THE IDEA:   Build a 25 foot tall cowboy (in jeans) and put him on a billboard smack dab in the center of Dothan, AL. THE SIZZLE:  The 2013 TOADLICK Music Festival was approaching April 11,12,13 and THE BARN was a sponsor of the event.  We spoke to the festival promoters and they had tried to book country music star JASON ALDEAN because of popular demand, but were unable to book him for their 2013 event.  So, how cool would it be if THE BARN could bring him to town? J THE TEASER:  We put up a billboard for 4 weeks that simply said “JASON ALDEAN IS COMING HERE.” THE ANSWER:  Our production team designed, built and installed a 25’ tall JASON ALDEAN on a low height billboard located on a major through fair (Hwy 231) in Dothan, AL with 38,000+ cars per day. THE RESULT:  Huge Local Response & PR for our client. NEXT QUESTION:  How can TEAM DURDEN make your next campaign FAMOUS? Jason Aldean has set the stage in country music. The singer has sold more than 7 million records and went double platinum with his 2010 album “My Kinda Party.” The recent release of his new album Night Train has everyone buzzing. His first single from this album, “Take a Little Ride,” has hit a three week streak at No. 1. You can read more about him on his website www.jasonaldean.com. The Barn, a local business, has been providing western and casual clothing to the surrounding area for more than 30 years. They carry top brands of clothes, shoes, boots, hats, and accessories for the entire family. With Jason Aldean being the face of Wrangler jeans, The Barn decided they wanted to be a part of all the hype. The Kreative team at Durden designed a campaign to market their products successfully. The Durden rotary poster, displayed for a couple of weeks, next to Conestoga Steak House on HWY 231 N, kept the Wiregrass pondering and curious about the artist’s where-abouts. Through social media motorists have been trying to find the answers. Will Jason Aldean come to Toadlick? The Durden team knows what he is up to. Stay tuned!

Durden hosts American Advertising Federation | Dothan ‘ADDY’ Awards Gala

aaf Did you hear about the ADDY’s? Besides the recent buzzed about YouTube video of the show’s audience performance breaking out into the “Harlem Shake”, this year was a huge success! The ceremony was hosted at the Durden Outdoor Sign Museum on February 21st with Durden’s own Amy Kirkland, serving as this year’s ADDY Chair. The hottest creative of the Wiregrass was announced at the Gala. Everyone who attended had a great time enjoying the entertainment, photo booth sessions, delightful dinner and drinks. The American Advertising Federation, the nation’s oldest national advertising trade association, is headquartered in Washington, D.C., and acts as the “Unifying Voice for Advertising.” The mission of the AAF is to protect and promote the well-being of advertising. They achieve this through an exclusive, nationally coordinated grassroots network of advertisers, agencies, media companies, local advertising clubs and college chapters. Every year the creative is bigger and better with fierce competition. The ADDY’s is a way to showcase the talent of businesses, freelancers, and college students. Distinguished panels of creative executives were honored to judge this year’s competition. Among the judges were:
  • Wally Hitchock, Associate Creative Director – Red Square Agency (Mobile, AL)
  • Brant Kelsey, Chief Brand Strategist & Founder – Kelsey Advertising & Design (LaGrange, GA)
  • Vicki Mills, Regional Director of Marketing – Goodwill Industries of Middle Georgia and the CSRA (Macron, GA)
Durden was honored to be presented for many awards throughout the evening. Our creative team was awarded:
  • Judges Choice – Outdoor Board Super-Sized, Eagle Eye Outfitters
  • Gold ADDY – Outdoor Board Dimensional, Eagle Eye Outfitters
  • Silver ADDY – Outdoor Board Extension/Dimensional, Area 51 Tactical
Our team is honored to have hosted and been a part of this year’s ADDY Awards. If you are an artist, student, or business and would like to submit your work for next year’s event contact Amy Kirkland, 792-5056. AAF-Dothan holds a luncheon the first Wednesday of every month at the Wiregrass Rehabilitation Center at noon. March’s luncheon will feature guest speaker, David Allred, Partner at LWT Connect in Montgomery, AL. You may reserve a seat at the March luncheon and learn more about the AAF-Dothan Chapter at http://www.aafdothan.com Durden has been in the business of making people FAMOUS with our award winning creative since 1968. If you would like to know how we can make you FAMOUS contact us today (334)-792-5056!

Durden Outdoor is on Instagram!

instagram

Are you on Instagram? Look for us “DurdenOutdoor” and get all the latest images from some of the famous billboards and happenings at Durden Outdoor! Visit Instagram on your mobile device and under the “Find Friends” menu – type in durdenoutdoor. And be sure to share some of your great photos with us! Tag your shots #famousmakers, #durden, #durdenoutdoor, or #famous.