Earl Durden Inducted into Dothan Business Hall of Fame
Are you finding out that you need more storage? Let Baker Metal Works and Supply in Troy, Alabama help you with your needs. Baker Metal specializes in Pole Barn Metal Building designs. These weather resistant structures can withstand winds up to 140 miles per hour, with over 25 different colors. Baker Metal offers delivery and same day service as they manufacture it all on site.
Durden Outdoor Displays, Inc. has had the privilege of partnering with Baker Metal Works and Supply to help spread their message through out multiple counties. By utilizing the entire Digital Network and our Rotary Poster program, Baker Metal has been able to reach new customers through out all of the Wiregrass including transit and rural customers. They have targeted and spoken to specific areas by incorporating city and town names in their tag line, “Dothan, the Best Pole Barn Rates Are At…Baker Metal.” General Manager, Ray Robley, attributes a 60% increase in “Do It Yourself” clients to their Durden Digital Network and Rotary Poster Campaign.
If you would like to see growth in your business, please contact one of our FAMOUS Makers today at (334) 792-5056 or sales@durdenoutdoor.com.
Durden Outdoor Displays, Inc. recently had the opportunity to partner with the Dothan Rescue Mission to help raise awareness of the hunger crisis in the Wiregrass. There is an estimated 500 people in the Wiregrass area without some form of adequate housing, with over 250 of those people residing inside of the city limits of Dothan. The Dothan Rescue Mission is a shelter first formed in 1979, originally started as a men and women’s lodge and a kitchen for the homeless and less fortunate in the city. They offer very successful programs that feed people daily, provide shelter and offer GED and discipleship classes. They also offer computer, job and life skills to help give each individual opportunities that they may otherwise never be afforded. Today, the Dothan Rescue Mission has a 60-bed Men’s Lodge, 25-bed Women’s Lodge and 16-bed Family Lodge along with a chapel and kitchen. A large part of their success is having donors to help make it all come together. Durden Outdoor’s creative team stepped up to plate to help create a campaign encouraging citizens of the Wiregrass to help support and feed the homeless. With three Digital Displays rotating through out the Durden Digital Network, we hope to encourage and grow community support of the Dothan Rescue Mission. If you or your organization would like to volunteer or donate to the Dothan Rescue Mission, please contact Brad Hardy at 334-794-4637.
Bryan Pharmacy is a locally operated pharmacy with 3 locations in Enterprise and Elba, Alabama. Check them out at http://www.bryanpharmacy.com/ Owner Brett Bryan knows that to compete against the big chains, he has to offer customers a better experience than the “BIG CHAINS” and be creative with his marketing budget.



Sporting events and festivals have led to a spike in travel and spending in the Wiregrass area. According to the Alabama Tourism Department’s Economic Impact 2015, travelers spent an estimated $263.7 million in Houston County, $55.3 million in Coffee County, $39.3 million in Dale County, $3.2 million in Geneva County and $3 million in Henry County. The numbers through out the state show more than 25 million people traveled in Alabama last year alone. With the increase in the number of vehicles on the road, comes an increase in the number of views on billboards.
One of our local homegrown events, the Slocomb Tomato Festival, utilizes a mix of digital and rotary billboards to announce their event annually. A clean and consistent message is key. Their billboards can be seen on Hwy 231 South and Hwy 52 West in Dothan targeting locals and beach traffic. They also expanded into the Enterprise market to attract even more Coffee County residents to the festival this year. If you are in the Wiregrass this weekend, be sure to stop by the Slocomb Tomato Festival on Friday and Saturday to check out the karaoke contest, car show, The Kentucky Headhunters, and of course sample one of those juicy Slocomb tomatoes.
The team at Durden Outdoor can help you reach over one million cars daily. Contact our sales team today about making your business or event FAMOUS in the Wiregrass.
Did you hear about the ADDY’s? Besides the recent buzzed about YouTube video of the show’s audience performance breaking out into the “Harlem Shake”, this year was a huge success! The ceremony was hosted at the Durden Outdoor Sign Museum on February 21st with Durden’s own Amy Kirkland, serving as this year’s ADDY Chair. The hottest creative of the Wiregrass was announced at the Gala. Everyone who attended had a great time enjoying the entertainment, photo booth sessions, delightful dinner and drinks.
The American Advertising Federation, the nation’s oldest national advertising trade association, is headquartered in Washington, D.C., and acts as the “Unifying Voice for Advertising.” The mission of the AAF is to protect and promote the well-being of advertising. They achieve this through an exclusive, nationally coordinated grassroots network of advertisers, agencies, media companies, local advertising clubs and college chapters.
Every year the creative is bigger and better with fierce competition. The ADDY’s is a way to showcase the talent of businesses, freelancers, and college students. Distinguished panels of creative executives were honored to judge this year’s competition. Among the judges were:
Each week, Durden Outdoor Displays highlights the valuable services of our advertisers. The advertiser of this week is Home Mortgage of America – Dothan Branch.
In an ever-changing market, choosing the right mortgage company to handle your financing is very important. Located in over 20 cities across 5 states, Home Mortgage of America (HMA) has become a household name. Its sole purpose, since 1978, has been residential mortgage loans.
Home Mortgage of America – Dothan was chosen by the public as Dothan Eagle’s Best of the Wiregrass 2012. Their office is located at 3230 Ross Clark Circle, near Verizon Wireless and Tropical Smoothie. They are set apart from other loan offices because everything is done in-house, meaning that the file does not go to the National Office to be checked. Known as the home of the 10-Day closing, Home Mortgage America – Dothan is experience you can trust.
After purchasing 500+ spots on 3 digital billboards rotating in the Durden Digital Network, HMA saw an immediate response. The first creative artwork was to celebrate winning the Best of the Wiregrass. The 2nd creative artwork was to communicate the experience in home loans that Home Mortgage America has acquired. With original Durden artwork and an in-house photoshoot, the Durden Creative Team was able to make HMA – Dothan FAMOUS!
“We have gotten a great response from the digital billboard. Thanks so much for you hard work on it. It looks great!” says Gena Johnson, Branch Manager.There are multiple rotary digital packages available, like HMA’s. Please contact our sales team today to see which package is best for you. We look forward to making you FAMOUS!
