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Thanksgiving & Black Friday in Dothan, Alabama

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happythanksgiving Here is a little history to be thankful for… In 1621, the colonists and Indians shared an autumn harvest feast that is acknowledged today as one of the first Thanksgiving celebrations in the colonies. For more than two centuries, days of thanksgiving were celebrated by individual colonies and states. It wasn’t until 1863, in the midst of the Civil War, that President Abraham Lincoln proclaimed a national Thanksgiving Day to be held each November. Thursday, November 24, 2011 will be a day of good home cooking, family, friends, and a time to be thankful for all that we have. I know most Dothan Citizens were thankful the gas prices went down the week of thanksgiving. This blessing came at a great time since a lot of Dothan Natives travel out of town to see their families. Here at Durden Outdoor Displays, we are thankful for our clients who continue to do business with us and our staff that works hard every day (even holidays) to get boards posted. The Durden Outdoor office will be closed Thanksgiving day so that our staff may spend time with their families. Regular work hours will begin again on Monday the 28th. If you’re out in Dothan, Alabama shopping on BLACK FRIDAY you might see our digital boards running early Friday morning. From 12pm-6am we plan to have a Special Ad playing for all the black Friday shoppers. Next year we hope to sell this spot to a lucky Dothan business to help direct shoppers their way at such early hours of the morning. We’ve done some research for you on WHO will be opening & WHEN for Black Friday. Below is a list of Dothan Business Hours for Black Friday 2011.
  • Freckled Frog is open 8am -6pm Their big Black Friday Sale is for every one item purchased, receive 50% off of a second item of lesser value also their  Sidewalk Sale is a huge selection of merchandise 75-90% off!
  • Target opens at Midnight
  • Doodlebugs  warehouse sale from 9am-1pm
  • Khols is open Friday at 12am but you can shop online Thursday until 3pm!
  • Jewels is having a sale on pearl earrings, open at 10am
  • Toys R Us & Babies R Us open THUR 10:00 PM – FRI 10:00 PM
  • Wiregrass Commons will be fully open at 5AM
  • The following stores will be opening earlier at 3am at Dothan’s Mall: Gap and Gap Kids • Finish Line • Express • Altar’d State • Body Central • Rack Room Shoes • Wet Seal • The Limited • The Children’s Place • GameStop • Belk • JC Penny (3:30am)
  • WalMart is having 3 in-store events. Thursday at 10pm, Friday at 12am, & again Friday at 8am
If you miss out on Friday’s deals don’t forget Cyber Monday, where you can purchase online at a discounted price. Next year don’t forget to purchase your Durden Billboard Ads to help advertise your business’s thanksgiving Black Friday Deals before and during shopping time. Happy Thanksgiving from the Durden Team !

Durden Traffic Cameras in Dothan

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traffic camera symbol Whats happening on the Digital Billboards right now? Check out our Traffic Cameras and see! While Durden Outdoors has had traffic cameras for quite some time, the City of Dothan is debating whether or not to install  cameras at the city’s busiest and most dangerous intersections. Some think it would reduce violations and, as a result, injuries and deaths caused by traffic crashes. Until then… you can check out our cameras here at DurdenOutdoor.com

Dothan Magazine Ad for Durden Outdoor

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The creative team at Durden Outdoor recently completed a new double truck ad for Dothan Magazine.  A double truck ad is a two page ad where the pages are facing each other.  A double truck ad allows for a lot of space to display your marketing message.  The new Durden ad features the FAMOUS tagline meaning Durden Outdoor is in the business of making other companies FAMOUS.  The effects done to the word FAMOUS were completed using Photoshop layer styles and 3D effects. Durden Outdoor utilizes high quality graphic design tools including CorelDRAW, Adobe Photoshop, and Illustrator to create effective marketing messages.

Keep in mind, part of the deal when starting a marketing campaign at Durden Outdoor is having our award winning creative team design an effective billboard design for your business.  The Durden crreative team treats each company differently based on goods and/or services offered to ensure you have the best possible marketing message posted.  Contact us today to see what the Durden Outdoor creative team can do for your business.

ALDOT Traffic Count in Alabama

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SEE FREE ALDOT MAP WITH TRAFFIC COUNT CLICK HERE

What is the traffic count in front of your business or where you have your outdoor advertising placed? Location, location, location is something I have heard from business owners and other advertisers countless times over the years when referring to the potential for business success. Often times getting the buying decision from a potential customer is all about being in the right place at the right time. Whether it is getting the impulse buy in a retail environment or by influencing a purchasing decision through effective ad placement. With this said location refers to more than your business’s physical location it also implies having the best possible locations for your marketing message. Determining your message and location to display it effectively is an important choice for a successful marketing campaign. Educating yourself on traffic count in your target market will make choosing your overall campaign strategy easier. Keep in mind there is more to it than picking the roads with the highest traffic count.  In some cases you may want to consider captive audiences at traffic lights or perhaps congested areas. Outdoor advertising is the only traditional marketing platform to remain unchanged with advances in technology. Technology has changed the way we all read magazines for current information, watch television, read the news, and search for local businesses. For instance Smart Phones are effecting more than one might think. A study was recently done looking at smart phone usage as people watch tv. More often than not those with smart phones are distracted during commercials with other activities like Facebook, checking email, or surfing the web than watching commercials. This is just one example how technology has effected marketing. If you would like to read more on this subject you CLICK HERE. As long as humans are driving vehicles to and from their destination billboard advertising will remain strong. Distractions from listening to music on an iPod or talking on the phone do little to distract to marketing messages lining the sides busy streets around the world. Simply put, you can not tune out outdoor advertising. Higher traffic count areas yield higher returns based on the average number of people viewing the display. Traffic count is not super top secret information reserved for big business or people in the know. In Alabama traffic count information is gathered and published by ALDOT. The information is found online. You can look at traffic patterns in your area to determine the best possible place to reach potential clients. Billboard location is no different than prime real estate. The higher the traffic count and visibility the higher the cost will be. So be sure to understand what suits your needs and potential for gaining market share. Dothan, Ozark, Enterprise, Troy, and Eufuala are all key markets within Durden Outdoor’s network of displays. All of these areas have seen traffic count increases over the past 5 years. The traffic count increases range from 5% – 25% depending on the market, new construction, and other factors. Be sure to visit ALDOT by clicking the banner ad below.  You can research traffic count information for free.

Billboards Available by Zipcode

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Durden Outdoor’s vast outdoor advertising network covers many counties in South Alabama with prime billboard locations. The Durden Outdoor network is not limited to standard billboards.  The Durden Digital Network is in high demand around Dothan, Enterprise, and Eufaula, Alabama. Billboards are an effective means of advertising for just about every business model.  Every second of the day people in are spending money for some type of goods or services.  Billboards help keep your name in front of potential customers as they make their purchase decisions. The Durden Marketing Team will be happy to sit down and assist in designing an effective marketing plan.  Below is a list of zip codes with available billboards.

36301  36302  36303  36305 36343  36320  36312  36376 36352  36345  36319  36350 36360  36362  36322  36375 36344  36330  36311  36317 36310  36373  36353  36323 36351  36340  36318  36316 36252  36010  36079  36081 36005  36048  36016  36017 36027  36089  36467 36477

If you are searching for a billboards by zip code in Alabama and do not find the desired zip code please contact us and we will advise you of available billboards in the area. Please keep in mind the Durden Digital Network is constantly expanding adding new digital billboards in new markets.

Push Cards for Rhema Rock Church

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Durden Outdoor is known for our vast network of outdoor advertising billboards in southeast Alabama.  We also offer services to our clientele to help get there marketing message out.  In the case of Rhema Rock Church we utilized one of our marketing partners to print 5×7 push cards for the church member to hand out.  The push cards are a little larger than a traditional post card.  The push cards were printed on heavy 16 pt card stock and received a UV coating on both sides to make the shine.  Te end result is a low cost high quality marketing tool to help people remember your goods or services.  In this case remember Rhema Rock Church.

For more information on what Durden Outdoor can do for your marketing campaign be sure to contact our professional sales and marketing team.

Justice Park Digital Displays in HD

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Justice Park features Dothan, Alabama’s only outdoor HD displays to tkae your company from Zero to Famous in 24 weeks. The Justice Park Digital Display features three sides to completely cover all traffic coming through the downtown Dothan area.  Durden Outdoor can design a campaign to fit your budget.  Typical clients begin with a 24 week campaign rotating the advertisement every 4 weeks to a different side of the Justice Park display.  We do offer other packages.  Be sure to contact our experienced sales staff for more details and to see how Durden Outdoor can take your business from Zero to Famous in 24 weeks.

  • $160 per week for a 24 week campaign
  • $160 per week for a 48 week campaign with 4 weeks free
  • 50,000 plus cars per day pass the Justice Park Display.
  • Captive audience as drivers wait at the traffic lights.
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